Living-room dates

Have a chat and discover what’s truly important

Living Room dates are group conversations that take place in the living room and are led by one of our interviewers. People are most at ease in their own living room or in the living room of a friend, family or neighbour. All sorts of topics are easily and openly discussed during the Living Room dates. The producer or client is also present; he can ask questions and meet, feel, hear, taste and smell his target group.

Friends talk openly and freely about topics when they’re at home, making the social meaning of brands and products clear and understandable to you.

Being together always brings interesting information